Zhishangwang BD/Marketing Manager

Location: Shanghai

We’re looking for a self-motivated, well-rounded BD/Marketing Manager to help us build our 

career & talent development company, 职商网 (www.zhishangwang.com). Our B2B and 

B2C activities are designed to help Chinese professionals and global companies achieve their 

career and talent development objectives. Our aspiration is to become Your Go-To Career 

Development Site For Global-Caliber Professionals.

Job Scope

This BD/Marketing Manager will help drive and support our company’s key business 

development and marketing activities. Key capabilities for this role include business 

development, building channel and partner relationships, account management, online & 

offline marketing, and project management.

As in all early stage/entrepreneurial situations, this a hands-on role that requires a whatever

it takes mindset and approach to get things done. However, this role also requires strong 

supervision skills of people, projects, and resources. 

Job Responsibilities

Business Development

 Help drive our efforts to introduce our talent & leadership development expertise and 

training services to top corporate clients. 

 Develop key client relationships and identify opportunities to deliver our talent & 

leadership development workshops and coaching services.

 Identify cooperation opportunities with top professional organizations, companies, and 

MBA programs (e.g. co-sponsored events, distribution our outstanding career 

development content, etc.)

 Build relationships with leading media to arrange interviews, post 职商网 content, and 

increase 职商网’s brand awareness to mid-career Chinese professionals.

Online & Offline Marketing

 Increase 职商网 followers and develop brand awareness on our social media channels 

(mainly, Weibo, Wechat, Zhihu, and LinkedIn). 

 Build relationships w/online & offline marketing channels, product and content distribution 

partners, media, MBA programs & universities, professional organizations, and KOLs. 

 Identify content contributors and collect 职商网 user stories/comments from our user 

groups and channels to create attractive content for our social media channels.

 Develop online & offline promotions, contests, and advertising that can build our user base 

and develop our brand/positioning w/our target users.

 Manage 职商网 user groups, mixer events, and co-hosted talks and activities.

Requirements:

 3-5 years of experience related to business development, marketing, and/or project 

management.

 Experience approaching and offering business services to international companies.

 Experience executing online and offline activities and projects related to social media, 

digital marketing, and product launches.

 Self-motivated. Strong communication and people skills. Good problem-solving and 

analytical skills. Resourceful.

 Entrepreneurial, strong business sense, results-driven, value--oriented, team-oriented, 

solutions-oriented. 

 Fluent oral and written English

Company and CEO’s Background: 

职商网 (www.zhishangwang.com) was launched in January 2017. Our business is based 

on the career and talent development expertise of our parent company, Wang & Li Asia 

Resources, (www.wang-li.com), a leading boutique recruitment firm that places bilingual/

global-caliber talent to top companies in China, like Alibaba, Microsoft, Tencent, Nike, Ford, 

etc. In 2008, Wang & Li was recognized as China’s Recruitment Firm of the Year.

Our CEO, Larry Wang, has been responding to the hiring and career development needs of

both professional talent and global companies in China for 20+ years. He’s written two 

highly-regarded, career development books for Chinese professionals, Know The Game, 

Play The Game and How To Develop Yourself As A Future Executive, Today.

Larry is often asked to share his career and talent development expertise and insights at top 

MBA programs (e.g. Wharton, HBS, CEIBS, etc.) and leading media (e.g. CCTV, Business 

Week, Forbes, etc.). He has lived and worked in Taipei, Hong Kong, and Bejing, and is now 

based in Shanghai.